verope® AG

verope® AG

verope® merges customer demands for top quality and competitive pricing in production, sales, distribution and services of special wire ropes with a true global reach.

Benedikt Verreet Managing Director,
Pierre Verreet CEO,
Thierry Verreet Managing Director KV R&D

verope® AG is a Joint Venture company between Pierre Verreet, head and founder of verope®, and Kiswire Ltd. from South Korea. By using the extraordinary expertise of verope® in the special wire rope market and the long experience of Kiswire Ltd. in efficient production, verope® is a partner you can rely on. Our concept is to provide affordable high quality special wire ropes for the mining-, constructionand heavy industry, as well as offshore and port applications to the world market. At the heart of the verope® service strategy lies reliability and consistent innovation with a true global reach. This is achieved by focusing on the most valuable asset of any company – its employees and partners all over the globe. Together they make up our heroes of reliability. This ever-expanding verope® team remains your reliable partner to advise and assist you on the best and most competitive rope construction for your application.


Your requirements are our focus.

Pierre Verreet, CEO

verope® AG, Headquarters

Zug, Switzerland

verope® AG, founded in 2004 as a joint venture company of Pierre Verreet and Kiswire Ltd., stands for high quality special wire ropes you can rely on. Together we will continue to focus on the development of high quality products – the next generation of special wire ropes.


verope® AG
St. Antons-Gasse 4a, 6300 Zug, Switzerland

High Perfomance

The excellent quality of material, the special design and the structural stability of verope special wire ropes increase performance most effectively and lead up to long term high performance. Longer service life, superior durability, safety and efficiency are the distinguishing features, that make special wire ropes stand out clearly from the regular wire rope. Usually, these differences in quality between standard- and special wire ropes translate into significant price advantages. verope and KISWIRE maintain cutting-edge competitiveness in all fields of business, pricing policy included. Lean structure, continuing management innovations, excellent product development, streamlined research analysis, cost reduction, improved productivity and strict quality control. It is efficiency, that leads to our convincing price-performance ratio.

Powerful Partner

We have joined forces to guarantee your success. verope is cooperating with KISWIRE, among the top wire product manufacturers in the world. Together, verope and KISWIRE have developed special wire ropes with high qualities crucial to meet the special needs of the 21st century market. Excellent product development through consistent innovation, strict quality control, price competitiveness, streamlined delivery and costumer service are KISWIRE’s strength. With the cooperative effort of verope’s know-how and it’s world wide substantial connections, we now have a powerful pool of expertise which gives us the advantage of focusing on what we do best, create reliable up-to-date products that benefit our customers. Powerful partnership results in powerful products.

Excellent Quality

verope is meeting customers demands for quality and safety by offering special wire ropes that are made out of compacted strands, fully lubricated and layered with plastic between the steel core and the outer strands. These ropes have much higher breaking loads and are more flexible compared to conventional wire ropes. In addition they withstand dynamic forces, provide maximum performance and operate smoothly. The high breaking loads of verope special wire ropes give a competitive edge to our customers by allowing to reduce the diameters of the sheave and drum and the size of motor and gearbox. Furthermore, they allow longer service life due to lower specific stress on the rope. Most importantly, they provide increased reliability by means of excellent quality and safety. Our special wire ropes are a product you can rely on. We will focus on developing high value-added products – the next generation of special wire ropes.

Certification of ISO 9001-2015

verope is certified according to ISO 9001:2015 by LRQA by LRQA. Being committed to Total Quality Management, which enables us to guarantee our customers and partners quality, efficiency and transparency.

Committed to our employees

Excellent quality – our employees also work at this level. We promote your professional and personal development. We place the highest value on acting independently and creativity, thereby motivating our employees to commit themselves to the company and to contribute their ideas.